According to the National Institute of Hematology, only 1.7% of Romanians are on the list of blood donors, compared to other European countries, where the percentage reaches up to 6.8% of the population (Denmark).
To get the story of life further, since early this year, our colleagues have been actively involved in the blood donation campaign “Half a litre for a lifetime”. The meal tickets they obtained from the donation were distributed to the Romanian Red Cross, which purchased hard perishable food and school supplies for children from Bucharest. More details about this action soon!
We aim to constantly help raising the percentage of donors in Romania and encourage other companies to develop such life-saving campaigns.
For more information on how to support blood donation, you can access the Blood Transfusion Centre’s website: http://www.ctsbucuresti.ro/
This campaign is part of Accace’s social responsibility strategy, begun in 2017 in Romania.